My ideal client

You certainly don’t have to have all of these points in common, but if you have more than a few, it’s worth having a conversation.

• You run a business that sells to Christians, specifically, or your Christian faith impacts how you treat your clients / customers and employees.
• You’ve read Building a StoryBrand and trust the framework.
• You have a good reputation in real life, but your current branding and website do not convey the quality and trust you are known for.
• You’re embarrassed by your website or feel like you have to make excuses for it because it doesn’t represent you well.
• You get most of your business through referrals and need to pass “the vibe check” when those referrals check you out online.
• You’re in professional services or run a business built around your expertise.
• You struggle to communicate what you do in a way that people can easily understand.
• Your potential customers struggle to see a meaningful difference between you and your competitors.
• You sell high-ticket offerings that require a good amount of trust.
• You need to refresh (or overhaul) your brand and website quickly, but it has to be done right. You value good and fast more than cheap.
• You’re busy and prefer a “done-for-you” service rather than writing your own marketing content.
• You hate projects that drag on and on and don’t want to sit in pointless meetings.
• You want to build a system for qualifying leads before a consultation or a system that makes consultations easier to schedule.
• You want a full sales funnel so that selling is easier.
• You’re currently taking clients that are not a perfect fit because you need the revenue.
• You’re dependent on referrals because you don’t have a solid marketing system in place.
• You want to charge more, but your branding is holding you back from taking your business to the next level.
• You’re growing but want to pour fuel on the fire.